maslansky + partners is a language strategy and research consultancy that helps solve complex and high-stakes communication challenges for the world’s largest and most innovative companies, industry trade groups, and non-profits. Our work is guided by a simple, powerful idea: it’s not what you SAY that matters, it’s what your audience HEARS.

Clients come to us to help them figure out how to stand out in the marketplace and increase sales. To win on issues and navigate crisis. To simplify the complex, and to find ways to better engage and retain customers.

We specialize in reshaping their communication by combining proprietary research, a deep understanding of behavioral science, and decades of communications expertise. The result: clear, credible, and compelling language strategies that help senior executives successfully address their business challenges.

We are looking for someone with an interest in the power of language and a demonstrated aptitude for critical thinking and research to join the firm that invented Language Strategy®.   

Our Research Analyst will be reporting to the Director of Quantitative Research, continuing the momentum of building a robust and highly strategic research function within our organization. While this position will involve exposure to, and the integration of, qualitative information, it primarily focuses on the design and execution of quantitative research.

CLIENT PROJECT WORK (~80% of time)

1. SURVEY DEVELOPMENT:

• Work with client teams to develop survey instrument, in some cases, taking full ownership of survey development (depending upon complexity)
• Ensure appropriate sample quotas are implemented
• Work with client team and clients to review and refine the survey instrument

2. SURVEY EXECUTION:

• Guide/monitor teams on survey testing and fieldwork monitoring, adhering to the sample design
• Guide teams on banner design and analysis approach
• Being “hands-on,” when needed (e.g., testing surveys yourself)

3. ANALYSIS & STRATEGIC RECOMMENDATION DEVELOPMENT:

• Create cross tabulation tables using MarketSight
• Create charts in Powerpoint/Excel to help visualize the data
• Work with the client teams to develop a Language Strategy® or analysis consistent with m+p standards which may include:
  • Guide analytical pans to uncover insights, confirm findings from qualitative research
  • Provide recommendations for slides (or content for slides) to be used in deliverables
  • Ensure accurate interpretation and reporting of data

OPERATIONAL/INFRASTRUCTURE (~20% of time)

Identifying and building efficiencies and consistencies from “start of finish”.

1. SURVEY STANDARDIZATION:
   • Working with the Quantitative Research team, helping to continue to develop standard survey questions and standardized survey formats for use in achieving different types of research objectives to simplify survey design and ensure that we limit instances of using different question wording to address the same question
   • Work on templates so that these standards are known to all and easily accessed
2. ANALYSIS STANDARDIZATION:

• • Related the above, expand our library of standardized set of charts and introducing automation, as appropriate, to present data from standard questions/ methodologies
  • Development of norms/benchmarks, as applicable, working with Head of Research to establish a database and process for leveraging such data

What our ideal candidate will bring:

• 2-3 years of professional experience in market research
• Experience in end-to-end research: from design, fieldwork execution, analysis, and presentation
• Willingness to be deeply involved in all steps of a quantitative project, which may ultimately require “doing” of tasks – both big and small
• Strong strategic and critical thinking skills and the ability to create true insight and tell stories from research findings
• Some familiarity or exposure regarding behavioral science and experience applying it to quantitative research projects
• Superior communication, problem solving, and interpersonal skills
• Strong technical skills and comfort evaluating and adopting new technologies (for research and across the broader organization)
• Ability to use SPSS, R, or MarketSight and/or other statistical software packages is a plus
• Flexible work arrangement but the ability to come into the New York office a minimum of two days a week

Four reasons to join the maslansky + partners team:

1. You won’t be bored.  You will work with diverse clients and industries on diverse challenges that allow you to learn every step of the way. 
2. You will be challenged and grow.  We’ll make you a stronger strategic thinker, a better writer, and a more confident presenter, as part of a culture focused on feedback and committed to personal growth. If you are good, you will not get lost…your contribution will be recognized and rewarded. 
3. You can make a big impact. Our team is encouraged to use our passion and expertise to support causes that matter. Through work with PENCIL, Head Start, SBP, and our Project Good Words program, we’ve improved access to education, career opportunities, disaster relief, and clean water…to name a few.
4. You’ll definitely have a good time.  We do serious work but never take ourselves too seriously. Lots of work and lots of fun to help you stay energized and engaged.

The anticipated salary range for this position is $70,000-$80,000. 

The position includes all the standards like competitive compensation, health, vision, and dental insurance, paid time off, bonuses, 401k plans.  Oh…and free lunch on Mondays!

If you’re intrigued, you should have already checked out our website.  If you haven’t done so yet, we won’t hold it against you, but do it right now: www.maslansky.com.